Cookie Policy

Cookie Policy

Last updated: 2025-04-11

UAB “ASMBR Technologijos” (“we,” “our,” “us”) is committed to protecting and respecting your privacy. This Cookie Policy explains how we use cookies and similar technologies on Fitoterra.eu (“the Website”) to enhance your browsing experience, offer tailored content, and analyze site usage.

By using the Website, you consent to our use of cookies as described in this policy. If you do not agree to the use of cookies, please adjust your browser settings accordingly or refrain from using the Website.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function, remember your preferences, and provide a more personalized experience. Cookies can also be used to track website usage and offer targeted advertising.

2. Types of Cookies We Use

We use the following types of cookies on Fitoterra.eu:

  1. Strictly Necessary Cookies
    These cookies are required for the operation of the Website. They enable basic functionalities such as page navigation and secure access to areas of the Website. Without these cookies, the Website cannot function properly.

    • Example: PHPSESSID – Used to manage session data during your visit.

  2. Performance and Analytics Cookies
    These cookies help us understand how visitors interact with the Website by collecting anonymous data. The information gathered is used to improve Website performance and optimize user experience.

    • Example: Google Analytics cookies such as _ga, _gid, and _gat to track users across websites and provide insights into Website usage.

  3. Functionality Cookies These cookies enable the Website to remember your preferences (such as language, region, or other customizable options) to enhance your browsing experience.

    • Example: wp-settings – Used to store preferences for a better user experience when revisiting the Website.

  4. Targeting and Advertising Cookies
    These cookies allow us to display relevant advertisements to you across different websites. They track your browsing habits and help us measure the effectiveness of our marketing campaigns.

    • Example: Google AdSense cookies for delivering personalized ads.

  5. Social Media Cookies
    These cookies are used by third-party social media platforms (such as Facebook, Instagram, Twitter) to enable social sharing functionalities and to track social media usage.

    • Example: Facebook Pixel – Used for tracking user activities and providing targeted Facebook ads.

3. How We Use Cookies

Cookies are used for the following purposes:

  • Ensuring Website functionality: Cookies help ensure the Website operates correctly and securely.

  • Improving Website performance: We analyze how visitors use the Website to make improvements.

  • Personalizing your experience: Cookies help us remember your preferences and settings to enhance your user experience.

  • Marketing and advertising: We use cookies to display personalized advertisements and track the effectiveness of our campaigns.

4. Third-Party Cookies

Some cookies are set by third-party services that we use to enhance the functionality of the Website. These services may track your activity across multiple websites, offering you targeted content and ads. The third-party services we use include:

  • Google Analytics: Used to track Website traffic and user interactions.

  • Google Ads: Used for displaying personalized advertisements and measuring campaign effectiveness.

  • Facebook: Used to track interactions and deliver targeted Facebook ads.

  • YouTube: Used to collect data on interactions with embedded videos.

  • HubSpot: Used for marketing automation and customer relationship management (CRM).

These third-party services have their own privacy policies governing their cookies, which you can review for more detailed information.

5. Data on Cookies Used

Below is a detailed list of the cookies we use on Fitoterra.eu:

Cookie Name

Type

Purpose

Expiry Time

PHPSESSID

Strictly Necessary

Manages user sessions on the Website.

Session

_ga, _gid, _gat

Analytics

Google Analytics cookies for tracking Website traffic.

2 years, 24 hours, 1 minute

wp-settings

Functionality

Remembers user settings and preferences.

1 year

google_ad_*

Advertising

Google Ads cookies for delivering personalized ads.

1 month to 2 years

fr, fbp

Advertising

Facebook Pixel cookies for tracking user interactions.

3 months to 2 years

VISITOR_INFO1_LIVE

Analytics

YouTube cookie for tracking video player interactions.

6 months

hubspotutk

Marketing

HubSpot cookie for tracking user sessions.

13 months

For further information about these cookies, you can refer to the privacy policies of Google, Facebook, YouTube, and HubSpot.

6. How to Control Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies, or to notify you when a cookie is being set. Please note that disabling cookies may affect the functionality of the Website.

To manage cookies in your browser:

  • Google Chrome: Settings > Privacy and security > Cookies and other site data.

  • Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data.

  • Safari: Preferences > Privacy > Cookies and website data.

  • Microsoft Edge: Settings > Privacy, search, and services > Cookies and site permissions.

You may also use third-party tools, such as the Google Analytics Opt-Out Browser Add-On, to disable tracking by Google Analytics.

7. Consent and Withdrawal

When you first visit the Website, you will be presented with a cookie banner asking for your consent to use cookies. By continuing to browse the Website, you agree to the use of cookies as described in this policy.

You can withdraw your consent or change your cookie preferences at any time by adjusting your settings in the Cookie Settings section of the Website or through your browser settings.

8. Your Privacy Rights

Under the General Data Protection Regulation (GDPR), you have certain rights regarding your personal data, including the right to:

  • Access: Request a copy of the personal data we hold about you.

  • Rectification: Request the correction of any incorrect or incomplete personal data.

  • Erasure: Request that we delete your personal data in certain situations.

  • Restriction of Processing: Request the restriction of processing of your personal data.

  • Data Portability: Request a copy of your personal data in a structured, commonly used format.

  • Objection: Object to the processing of your personal data in certain circumstances.

To exercise any of these rights, please contact us at the contact details provided below.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, legal requirements, or technological advancements. Any updates will be posted on this page with the revised date. Please review this policy periodically to stay informed of any changes.

10. Contact Us

If you have any questions about this Cookie Policy, or if you wish to exercise your rights regarding your personal data, please contact us at:

UAB “ASMBR Technologijos”
Company Code: 305463934
Address: Griškabūdžio g. 6, Novos vil., LT-53413 Kaunas, Lithuania
Tel. no.: +370 647 07606
E-mail: info@fitoterra.e